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tmarx@filamentag.com, 608-720-1782
Image(s) for download: https://www.dropbox.com/home/Purina%20Equine/09.05.19%20-%20Omolene%20PR
Reformulation adds Outlast Gastric Support Supplement, for gastric care in every meal.
Arden Hills, Minn. [Sept. 12, 2019] – Textured feeds, like the Purina Omolene line, provide wholesome nutrition horse owners love to see. What happens when you take a horse feed legend and make it even better? It becomes legendary.
The time-tested Purina Omolene horse feed lineup now contains Outlast Gastric Support Supplement. This addition to the Omolene feed line provides gastric support in every meal – something most horses can benefit from.
“Research shows up to 90% of active horses are at risk for experiencing gastric discomfort,” says Anna Pesta, Ph.D. and equine nutritionist for Purina Animal Nutrition. “Adding the Outlast supplement to Omolene horse feeds was a logical decision because it allowed us to provide the benefit of daily support of proper gastric pH to a wider variety of horses.
Omolene feeds provide fuel for performance in any horse, from active pleasure to top equine athletes. This lineup of textured feeds also works well for horses that are picky eaters or who don’t eat pelleted feed, horses needing to gain weight, racehorses and horses with high caloric demands.
Building on the legacy of Omolene horse feed
Purina Animal Nutrition is marking an exciting milestone: 125 years in business. It all started with an innovative spirit and a belief nutrition could foster excellence in animals, and the families that care for them.
“We challenge convention every day in our work,” says Pesta. “Our team looks forward to sharing new products, and sometimes updating products, when there’s opportunity to fuel greatness. This milestone year is the perfect time to revitalize our oldest horse feed line, Omolene feed.”
Omolene feed offers wholesome nutrition that performs, now with the added convenience of gastric support in every bite. It contains simple ingredients horse owners can see.
Exciting updates, exciting new packaging
To showcase this exciting update, all Purina Omolene horse feed packaging will have a fresh, new look.
Look for the Outlast Gastric Support Supplement seal on each of these Purina Omolene feeds:
- 100 ActivePleasure: For horses in light to moderate work.
- 200 Performance: For horses in competition, broodmares and yearlings.
- 300 Mare & Foal: For foals, weanlings, yearlings and pregnant or lactating mares fed with foals.
- 400 Complete Advantage: For competition horses.
- 500 Competition: For hard-working and endurance equine athletes.
Ask your local dealer for Purina Omolenehorse feed or visit purinamills.com/horse-feed.
Purina Animal Nutrition LLC (www.purinamills.com) is a national organization serving producers, animal owners and their families through more than 4,700 local cooperatives, independent dealers and other large retailers throughout the United States. Driven to unlock the greatest potential in every animal, the company is an industry-leading innovator offering a valued portfolio of complete feeds, supplements, premixes, ingredients and specialty technologies for the livestock and lifestyle animal markets. Purina Animal Nutrition LLC is headquartered in Arden Hills, Minn. and is a wholly owned subsidiary of Land O’Lakes, Inc.
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Image(s) for download: https://www.dropbox.com/home/Purina%20Equine/09.05.19%20-%20Omolene%20PR
Purina_Omolene Family.jpg: The Purina Omolene horse feed line now comes with Outlast Gastric Support Supplement, for gastric care in every meal.
Purina_Pesta.jpg: Anna Pesta, Ph.D. and equine nutritionist for Purina Animal Nutrition says research shows up to 90% of active horses are at risk for experiencing gastric discomfort. The Outlast Gastric Support Supplement, now included in Purina Omolene horse feeds, supports gastric health and proper pH.
Purina_Omolene horse.jpg: Omolene feeds provide fuel for top performance in any horse, from active pleasure to equine athletes. The addition of Outlast Gastric Support Supplement to Omolene feeds provides gastric support in every meal.
